The CYR honey brand
CYR PROPOSES TO REDISCOVER THE EMBLEMATIC TERRITORIES OF FRANCE THROUGH THEIR MOST AUTHENTIC HONEYS, WITH LUSCIOUS FLAVORS.
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PRECIOUS GIFTS FROM NATURE, SYMBOLIZED HONEY, ON ALL CONTINENTS, SOFTNESS OF LIVING, WELL-BEING AND PROSPERITY. TIMELESS, IT IS OFFERING FOR THE DIVINITIES, A SOURCE OF INSPIRATION FOR THE POET, EMBLEM OF THE NAPOLEONIAN EMPIRE IN THE HISTORY OF FRANCE.
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THIS NECTAR, PERFUMED BY THE VEGETATION PUMPED BY THE BEES, WOULD NOT EXIST WITHOUT THE PRODIGIOUS ENERGY OF THE HONEY. WITHOUT THE PASSION OF BEE-KEEPERS, WHO GENTLY HARVESTING IT, CYR COULD NOT TELL YOU HIS “HONEY STORIES”.
Havested honeys
BY PRESENT IN BEAUTIFULLY DECORATED CONTAINERS, CYR HONEYS COMBINE THE AESTHETICS OF THE ART OF THE TABLE AND THE PLEASURE OF GASTRONOMY. THE JAR LABELS MEAN THE FIRST PAGE OF A BOOK… OF HONEY STORIES.
LIKE WINES, CYR HONEYS ARE VINTAGE, LIKE PERFUMES, THEY ARE EVOCATIVE, LIKE TRAVEL, THEY ARE AN ADVENTURE.
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CYR PAYS TRIBUTE TO THE ARTISTS, THE BEES, AND THEIR “CELLAR MASTERS”, THE BEEKEEPERS.
The story behind CYR
CHRISTINE AND PIERRE LOUIS HAVE JOINED TO CREATE A HONEY BRAND CALLED CYR, WHICH TAKES THE NAME OF THEIR COMMON ANCESTOR LAURENT DE GOUVION SAINT-CYR. HIS TALENTS AS A STRATEGIST AND A LEADER OF MEN WILL BE NAMED TO BE NAMED MARECHAL D’EMPIRE BY NAPOLEON 1ST AND PAIR OF FRANCE BY LOUIS XVIII.
IN 1807, GOUVION SAINT-CYR ACQUIRED THE CHATEAU DE REVERSEAUX BUILT IN THE 18TH CENTURY, ITS WOODS AND ITS AGRICULTURAL LAND. HONEY WAS ALREADY HARVESTED EACH YEAR AND ENCOURAGED THE EVERYDAY OF THE COMMUNITY OF PEOPLE LIVING ON THE FIELD.
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CHRISTINE AND PIERRE LOUIS DREAM OF TERRITORIES, ANIMATORS OF A FRATERNAL ECOSYSTEM LIKE THE HIVE. CYR LINKS AND RELATES THE HERITAGE AND INTANGIBLE WEALTH OF FRENCH REGIONS, TO THE HONEY HARVESTED THERE.
PIERRE-LOUIS HAS CONSTITUTED A COLLECTION OF HONEY THROUGH HIS MANY VOYAGES. HE APPRECIATE AS MUCH THE AUTHENTIC EXCHANGE WITH THE BEE-KEEPERS MET BY HIS PERIPHERALS, AS THE VARIETY OF TASTE AND TEXTURE OF HONEY.
HE LIKES TO GIVE THEM AND SHARE THEM WITH FRIENDS, LIKE A GREAT TRIP AND HIS BEST MEMORIES. HE LEAVED THE WORLD OF FINANCIAL ENGINEERING, HIS FIRST PROFESSIONAL EXPERIENCE, FOR THE BENEFIT OF HIS PASSION TO CO-CREATE CYR.
CHRISTINE, BORN IN REIMS, OBSERVES THE DEVELOPMENT OF THE FAMILY CHAMPAGNE BRAND, WHICH THE MANAGER, CLAUDE TAITTINGER, WITH HIS WIFE, COMES THROUGH THE WORLD OF RESTAURANTS AND SOMMELIERS. IT TRANSFORMS A SPARKLING CHAMPENOIS WINE INTO A SYMBOL OF CELEBRATION, LOVE AND EMOTION.
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30 YEARS OF PROFESSIONAL EXPERIENCE IN THE TOURISM AND HOTEL INDUSTRY ALLOWED HIM TO DECRYPT VISITORS 'PASSION FOR FRANCE AND TO MEASURE THE IMPORTANCE OF FRENCH KNOW-HOW IN THEIR IMAGINARY. THE DESIRE TO SHARE THE UNIVERSE OF THE BEE AND TELL HONEY STORIES GIVEN HIM TO CO-CREATE CYR.
